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  • Posted by: Kristyna Carroll
  • Posted Date: October 27, 2010
  • Filed Under: Featured resource

Interested in media usage?  Get a new angle through eMarketer.  Learn more about social media and media usage with reports such as Blacks Online: Young, Mobile and Social or The Digital Home: Emerging Trends in TV/PC Viewership.

eMarketer is the best single source for research and statistics on all manner of online marketing.  eMarketer employs a team of analysts that synthesize  data and primary research from over 4000 sources including consulting firms, government agencies and academics.


For more information, see Linda Hauck’s eMarketer post on the Business Reference blog.


Kristyna Carroll
Research Support Librarian


1 Comment »

  1. [...] – Featured Resources: Learn more about the great resources the library has to offer communication scholars.  For instance, check out this quick post about eMarketer. [...]

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Last Modified: October 27, 2010